2023 Subaru Love Promise Retailer of the Year!

We are absolutely thrilled to announce a significant milestone in our journey: MetroWest Subaru has been honored as the 2023 Subaru Of New England Love Promise Retailer of The Year! This isn't just about being a car dealer. It's about being a part of something bigger - a team of compassionate community members and volunteers dedicated to making a difference. Out of 65 Subaru retailers in New England, we were nominated alongside five other outstanding dealerships. Being in the company of such incredible community contributors was an honor in itself.   

But the journey didn't stop there. In a testament to our unwavering commitment to our community, MetroWest Subaru emerged as the top retailer! This accolade is a reflection of our Love Promise culture, deeply valued by both Subaru of New England and our amazing community partners. Our actions speak louder than words. From delivering Meals On Wheels and organizing coat drives to fulfilling Christmas wishes for children in need and supporting families in their transition from homelessness, we're constantly engaged in acts of kindness and support. We're also passionately involved in fighting against pediatric brain cancer and much more. 

The list of our community engagements is endless, and you can read all about it on the Love Promise page of our website. At MetroWest Subaru, our addiction is helping others - that's our real victory every single day. When we stand up for those who can't fight for themselves, "EVERYONE WINS."   

Being recognized as the 2023 Subaru of New England Love Promise Retailer of the Year is a great honor, but the true heroes are our team members. Their dedication and commitment are the heart of our success. They're the stars who shine for our clients and community. We can't express enough gratitude to our team. Their hard work and passion are the reasons we stand where we do today. We LOVE our team, and we LOVE our community!

What Is The Subaru Love Promise Retailer of the Year Award?

The Subaru Love Promise is our commitment to showing love and respect to all people at every interaction with Subaru. Each year, Subaru of New England honors an SNE Retailer which goes above and beyond this commitment with the Subaru of New England Love Promise Retailer of the Year Award. Recipients of this award have showcased their dedication to being a positive force in their communities - not just with donations, but through their actions. These Retailers embody Subaru's values of love, compassion, and respect, and set an example for others to follow. 

MetroWest Subaru in Natick, MA does just that - from their deeply rooted, long-lasting relationships with local organizations, to getting each and every employee involved in helping their community, MetroWest is a pillar of the Subaru Love Promise. "We collaborate together, we think, 'What's important to us? How can we make a difference?'" stated VJ Donnelly, General Manager of MetroWest Subaru. "At MetroWest Subaru, we're addicted to helping other people."  

"We're really grateful that we were given this immense honor, and it means the world to us," said Frank Hanenberger, Dealer Principal of MetroWest Subaru. "I just want everyone to know that we're not going to stop until we become Subaru of America's National Love Promise Retailer of the Year." Congratulations to our 2023 Subaru of New England Retailer of the Year: MetroWest Subaru!